#ReadOrPie

#ReadOrPie is a campaign aimed at promoting early literacy. The challenge is simple - donate to help our community's children read OR take a pie to the face!

While working at KnowledgeWorks I was approached by one of our subsidiaries to help them get a website put together for this campaign. I told them I could get a one-pager out in a couple of days. Little did I know that their design resource had fallen through and they didn't have any branding associated with "Read or Pie." I love a challenge, so I agreed to create their logo and various branding elements for them. In the end, we were able to get the whole thing created and published to web in about three days.

• readorpie.org

Responsibilities

• Creative direction
• Branding
• Illustration
• Website development